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Samantha Holloway

Editor in Chief · Defining Style Limited

About

Samantha Holloway is Editor in Chief at eCycling Central and a Director of Defining Style Limited (UK Companies House 10572391), the company that operates the publication. She sets editorial policy, signs off on YMYL guidance, and is the named editor for news, guides, and glossary content. Factual claims are checked against EPA, EU Eurostat, the UN Global E-Waste Monitor, and primary regulatory sources before publication.

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eCycling Central is operated by Defining Style Limited (UK Companies House 10572391, ICO ZA711914). Factual claims are checked against primary sources: US EPA, UN Global E-Waste Monitor, EU WEEE Directive, NCSL state law database, manufacturer sustainability reports, and LME spot pricing for material-value calculations. AI tooling assists with first drafts; every published page is reviewed by the named editor for its category before going live.

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